Online Marketing for Car Dealerships, Auto Services & Parts
The automotive industry has specific needs — from local targeting for service centers to nationwide campaigns for auto parts e-shops. I have experience with both.
Customers search ‚car service [city]‘ or ‚used car [brand]‘. If you’re not there, your competition is.
- Dealerships spending on nationwide campaigns instead of local targeting
- Service centers without optimized Google Business Profile
- Parts e-shops without properly set up Google Shopping
- No remarketing — customers don’t buy a car on the first visit
Results for my clients in automotive
What I will do for you
Local Google Ads
Search campaigns for ‚[service] + [city]‘, location and call extensions
Google Shopping
For parts and accessories e-shops — feed optimization, bidding
Local SEO
GBP optimization, reviews, local citations for service centers
Meta Ads Remarketing
Dynamic remarketing on viewed cars, lead gen for test drives
Car dealership. In 4 months: online test drive inquiries +73%, CPA -28%. Key: local Google Ads + GBP optimization + remarketing on website visitors.
How the collaboration works
Free consultation (30 min)
We’ll discuss your goals, current state, and I’ll show you opportunities specific to your industry.
Audit & strategy
I’ll analyze your website, competition, and market. I’ll propose a concrete plan with priorities and budget.
Implementation & optimization
I’ll set up campaigns, launch them, and continuously optimize. Monthly reports with clear numbers.
Results & scaling
I’ll evaluate what works and scale successful campaigns. Regular strategy reviews.
Why work with me
- 9+ years of experience in digital marketing — I know what works for automotive
- 80+ completed projects — references from various industries
- 2M+ Kč managed monthly — I understand data and optimization
- No long-term contracts — you can end the collaboration anytime
Frequently asked questions — automotive
Does online marketing work for auto services?
Yes — most customers search for services on Google. Local SEO + Google Ads on service keywords bring a steady stream of customers.
What budget for a car dealership?
I recommend from €800/month for Google Ads. The ROI is fast — one car sold covers the annual investment.
Do you handle used car marketing?
Yes — Google Ads on specific models and brands, Facebook marketplace integration, and remarketing.
How do you measure results for cars?
We track test drive inquiries, phone calls, form submissions. We connect with your CRM for full sales funnel tracking.
Want to grow in automotive?
A free 30-minute consultation will reveal your biggest growth opportunities.
Book free consultationor call +420 608 265 692